At least once a month I get asked to review some new product or service. Sometimes it’s a phone app, sometimes it’s a physical product. I spare you all by politely declining the great majority of said offers. Because, seriously, do you REALLY need another app where you rate beer?
Once in a while something comes across my inbox that I take an interest in and take time to review. Once in a blue moon, I take an interest and then LOVE the product (e.g. my beloved Shakoolie).
When I got an email from the PR team over at Freakers, I was mildly entertained by the thought of adorning my beer with a designer sock. So, I took the bait and agreed to take a look at the product.
A week later, the box arrived. I was blown away in a few regards. First, I couldn’t believe I had received eight of the drink insulators; this was very generous of the Freakers team. Second, there was a hand-written note with an accompanying hand-drawn Notorious BIG graphic. Uber-props for the Biggy lyric reference.
Finally, and most importantly, the product is EPICLY COOL. The designs are interesting and funny. And from looking at the Freakers website, it would seem that there are a lot of designs to choose from.
Most often, I give away all the swag I get. Sorry folks, not this time. I’m keeping the “Lance Tiny Arms Strong” for myself. Screw all ya’ll!
Now in terms of how functional the Freakers are, I’ll honestly say it’s a bit difficult to tell. I sense that this will come in handy come summer time. Spring in New England isn’t exactly the “I need to keep my beer cool” time of year.
I can see how the Freaker would keep hand warm, keep the beer cold and absorb moisture too. Those are all wins in my book.
The one downside? If you’re using this on a 12-ounce beer, that means you’re drinking out of the bottle…something that some beer snobs may turn their nose up to. My take? If it’s summer, and I’m chilling with friends on the patio while crushing beers, I’m usually drinking a sessionable brew straight from the bottle. As such, I plan on using my Freaker as soon as summer heats up.
The Freaker is incredibly flexible, and fits all kinds of bottles apparently. The above 45 second video tells it all.
OH, and of course, if you want one for ABSOLUTELY FREAKING FREE, add a comment below. First person to comment wins one.
I will repeat the contest with each LIBA blog post until I run out of these suckers.